Get Healthy The Natural Way

Dr. Tom Potisk, one of America’s top natural health practitioners, provides information and tips to help you make wiser healthcare decisions, save money and time, and become healthier. This book frees you from depending on conventional medical care alone. Dr. Potisk’s extensive training and experience, combined with his easy-to-implement instructions in this book are revolutionizing healthcare worldwide.

Reclaim The Joy Of Practice - An Advanced Guide For Advancing Doctors.

Doctors face more responsibilities than ever before. The demands of licensing boards, insurance companies, patients and even new technologies easily draws doctors away from their role as loving, caring healers. This book leads doctors on a journey of joy, capturing all the benefits that can and should come with being a doctor. Your patients will appreciate the improved you.

Logo Design Contest for The Down to Earth Doctor

Posted by admin September - 13 - 2011 - Tuesday Comments Off

Help! I need a clever logo.

I’ve been a full-time holistic lifestyle advocate for nearly 3 years. I’m known world-wide as The Down to Earth Doctor; and I’ve got nothing to show for it – in the form of a logo that is. LOL!

Increasingly, as I’m requested to be a speaker at public events like health fairs, doctor’s conferences, work-place wellness programs, and conventions, participate in radio and television interviews, and asked to be an author for articles and books, I’m asked to provide my logo. It’s about time I get one.

So, I’m asking for your assistance in designing one. And I’m happy to reward you for your efforts. All those who submit an entry will receive a free digital copy of my book Whole Health Healing: The Budget Friendly Natural Wellness Bible for All Ages. The designer who’s logo is chosen to be used, the winner, will receive $75.00 and an autographed copy.


Healing book

To keep this legal, I must state that I reserve the right to reject any or all entrants, all submissions become my property, each person may submit a maximum of 3 original designs, and it’s open to all ages. The deadline for submissions is 12/1/2011.

Now here is some help. I’m branded and known as The Down to Earth Doctor for 2 reasons:

#1) I live very holistically. For example, I raise much of my own food by gardening and farming organically. I have chickens, pigs, and turkeys. My family (wife and 3 kids) get lots of outdoor physical activity by bicycling, hiking, swimming, canoeing, kayaking, etc. We use natural methods of real health care like chiropractic, eating wholesome food, prayer and spiritual growth, and lifetime learning (the real definition of health is optimal mental, spiritual, and physical wellbeing).

#2) I’m told I have a talent for teaching in a very conversational. easy-going, and practical manner. Although this also means I sometimes talk like a country bumpkin and say things like “yah-hey”. LOL!

Also, it may help you to understand what a full-time holistic lifestyle advocate is. My mission is to empower people to make wiser lifestyle decisions, particularly regarding their health. I help people minimize their health care expenses and decrease their dependence on traditional medical care. I say we need more self-care much more than we need more health care.

I also love to say that the only thing man ever really cured is a ham. LOL! By this I mean that our bodies are for the most part self healing and self regulating. We’ve each been gifted with our own internal doctor by God.  The key to optimal wellbeing is to give that inner doctor what it needs to do its job. Yah-hey!

You can learn even more details about me by reading my previous posts on this website.

So there you are. You may submit your design electronically via email to tpotisk@aol.com, or send it in to Dr Tom Potisk, PO Box 11, Caledonia, WI 53108.

Best of luck and may God bless you and your family with whole health,

Dr Tom Potisk

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Be sure and get my 4 free health reports available on the right side of this website.

Oh, and by the way, have you seen my other cool websites – http://www.wholehealthhealing.com. And specifically for doctors – http://www.reclaimthejoy.com.

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Livestock: Friends and Food

Posted by admin December - 22 - 2010 - Wednesday Comments Off

Livestock: Friends and Food? Is it possible?

Yes but it’s not easy.

When my wife and I first moved to our farm about 16 years ago, we were advised that if we obtained any livestock that we intend to eat, then we should not allow them to become pets.

“Uu -huh” I said in my characteristic covertly defiant agreement. I think that means I lied.

Since then we’ve enjoyed having numerous animals around here that we’ve enjoyed both as near pets and as food.  No, I wouldn’t go so far as to say that we’ve hugged and petted these animals as we do with our cats and dog, but they have been cherished as a part of the family. Sounds a bit gruesome I know, but I’d feel guilty if we didn’t show them at least some appreciation as we raised them.

Our farm is blessed with a really nice chicken coop, so the first animals we obtained were chickens. They were given to me as a gift from a former neighbor. They are Aracauna breed, and I’m told they originated in South America. Known for laying eggs of multiple colors (teal, brown, tan and white) they are also cherished as dual-purpose chickens good for both egg production and roasting.I love the fresh eggs we collect and eat most mornings – I can really taste and see the difference! They are a wonderful benefit to health.

We were given one rooster who we were told is called Garth. We love the way Garth cockadoodles  frequently.

I hope the neighbors do too! LOL.

Then another neighbor started telling us about how his kids raise piglets every spring. Before I knew it, there were squeals coming from our lower barn, both from my kids and the cute pink piglets!

We are amazed how fast they mature, growing from 40 pound cutey-pies to 200 pound hogs in a matter of weeks. And the pork meat is delicious; much tastier and leaner than what I’ve had from the grocery store.

I built them a very strong pen with heavy metal fencing so they could have plenty of fresh air and sunshine. “They’ll never get out of there.” I said. Ha! One day we arrived home to find the big boy and girl standing in the driveway. I still can’t figure out how they escaped because there was nothing amiss about their fence or gate. So what did I do? Well one of the tricks of raising livestock is to always shake the food dish before feeding. So I opened up their gate, stepped in, shook the food dish to make it’s distinctive sound, and in they ran! Hey mothers, try that and see if it works on your kids. LOL!

Then one day I saw a young turkey for sale at a local farmer’s market. “I’ll take it” I gleefully said, picturing my family drooling at Thanksgiving as they eyed the roasted fresh home-grown bird. We named him Gobble and enjoyed watching him grow. Well, as Thanksgiving approached the kids stated asking “Dad, we won’t eat Gobble will we?” Luckily turkeys freeze well. LOL!

Then, somewhere along the line I decided to tackle one of my greatest fears – bees! Ever since I was 6 years old I’ve panicked whenever I hear something buzzing. This terror began on the day I saw and heard my sister screaming after she stepped on a honey bee with a bear foot. Even the sound of a fly put me in a panic. So a friend gave me some bee raising equipment and before I knew it, and after much anxiety, I was raising bees. Their kind of difficult to hug, but make for a very interesting hobby! Amazingly, one can obtain 20 pounds of honey from even one good hive. I’ve really enjoyed giving my fresh, organic honey away as gifts, not to mention using it as a sweetener.Have you ever tried honey in coffee? Fantastic!

So, we’ve enjoyed these animals both as near pets and food. I’m delighted to be eating this freshly harvested, organically grown food. Animals are truly a gift from God. As the author of the book Whole Health Healing: The Budget Friendly Natural Wellness Bible for All Ages, this kind of healthy, holistic lifestyle is right up my alley.

What’s next? I’m considering cattle, maybe goats, or even emu. I’ll keep you posted.

If you like what I write you can click on the orange RSS icon up near the top right-hand corner of this site to get all my future postings for free. And be sure to get the free reports I offer on the right side of this web site.

If you have a comment or question for me just click on the Contact button above.

Lastly, be sure to check out my other blog sites: http://www.wholehealthhealing.com, and one specifically for doctors http://www.reclaimthejoy.com

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My holistic lifestyle includes gardening, rollerblading, and… ice cream!

Posted by admin June - 24 - 2010 - Thursday Comments Off

Yeah, you read that correctly – ice cream. LOL. And here is some more good news; you should have some ice cream too!

Dr Tom Potisk next to his Sugar Snap Peas.

It’s all about balance. It really is. I’ve watched many people attempt and then fail to improve their health by going on radical diets, become vegetarians, start difficult exercise routines, follow some fanatical health guru, and try to live like Gandhi, when all they really needed was to find balance. And have some ice-cream! LOL.

Here is my family's pile of rollerblades. We love it!

Now I’m a believer and proponent that all things are gifts from God, like alcohol, guns, drugs, money, sex, and even ice cream. And that any trouble associated with these gifts is from abuse of them, not the thing itself.

“For the love of money is the root of all kinds of evil….” – 1st Timothy 6:10. (Notice the “love of” part).

So, if you’re going to partake in some of these gifts, make sure you also partake in and use your gift of self-control. Yep, that’s a gift also. In fact that’s a wonderful balance – ice cream and self control! LOL.

We’re talking about choices here.

For example, in regards to weight management and obesity, I notice that people with those problems usually are choosing the large size portions, the all-you-can-eat buffets, and they like to get the “super-size” options when they go out to eat. “Better value” they commonly say. But if you choose the “super size” portions, you become a “super size” person – too big. Click here to read an article I wrote called Weight Loss Solution: Change Your Brain.

I like coffee and coffee shops; I get a lot of work done there on my laptop. I found myself choosing the largest size coffee they had, mostly because it costs less per sip that way. So, I finally took some control of the situation and switched to the small size, drinking it slower, taking the time to really appreciate the taste. Not surprisingly, I found that by doing so, I was just as satisfied, perhaps even more so because I saved some money.

Be wary of savvy servers who tell you “For only 40 cents more you can have the larger size!” I suspect they are part of a covert government or medical industry scheme to keep us American’s overweight. LOL.

Be wise to it all. The price we pay for living in a free capitalistic society is the ease of overindulgence. Set a personal rule for yourself – small sizes only!

Complicated concept isn’t it? If you choose the big items you become big. If you choose the small items you become and stay small. LOL.

In my book Whole Health Healing- The Budget Friendly Natural Wellness Bible For All Ages, I dedicated an entire to chapter to this concept. The chapter is called: Enjoying Eating-And Doing it in Ways That are Good For You, Without Going Hungry. You can buy the book by clicking here.

So live a holistic lifestyle. Exercise regularly, eat smaller portions of wholesome foods, grow a garden of fresh veggies, hug your family, pay a compliment to somebody, read something positive, and have some ice cream – the small size. LOL.

What can you choose that would be smaller than what you’ve been choosing?

By the way, have you checked out my other blog sites?

For the general public – http://www,wholehealthhealing.com.

For doctors – http://www.reclaimthejoy.com.

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Wellness prescription: have more fun

Posted by admin March - 17 - 2010 - Wednesday Comments Off

Motorcycles, natural hot springs, sushi, and chiropractic philosophy, wowee, what a weekend!!

I just returned from a few days in Costa Mesa CA (near LA). I attended CalJam, a chiropractic philosophy/music convention, with my friend Ed Petty from PM&A – a practice management/consulting firm.

Philosophy you’re wondering? Oh yeah, we’re deeply sophisticated! LOL

The event was refreshingly different because of the focus on chiropractic’s unique philosophy combined with music. The man behind the liveliness of it all is Dr. Billy Demoss and his fun-loving personality really shows in the event. Check out my video of BJ Palmer resurrected http://www.youtube.com/watch?v=im7Z-1ufHU4. In case you don’t know, BJ Palmer (1882-1961) is the developer of the chiropractic profession. His father DD Palmer (1845-1913) discovered chiropractic in 1895. We chiropractors are proud of our heritage and enjoy toying with the eccentricities of BJ.


owes it's beginnings to Bj palmer

Of course, I had to give Ed a lesson about why I’m called the “down-to-earth” doctor (www.thedowntoearthdoctor.com), a big part of it is going on adventures, so I took him on a high desert hike to a natural hot spring called Deep Creek Spring in the San Bernadino mountains above LA. Yes, those are my feet in the picture. Ed reciprocated by guiding me on a motorcycle tour the previous day – I drove my first Harley and now I’m hooked! Thanks Ed.

Oh yeah, and somewhere between all the fun, we went to classes, just like college days. And then we ate sushi, because everybody does in LA!

As I listened to many of the great speakers like Dr Dan Murphy, Dr. Fabrizio Mancini, etc. I became even more grateful for the 25 years of tremendous success I’ve had in chiropractic. “Best profession in the world!” is what I told a beginning chiropractic student I bumped into there. He was wondering if he made the right decision, given all the negative news circulating about the economy of practicing lately.

Be careful who you listen to!

The speakers were talented and the content inspiring, but it also became apparent to me, that the seminars of PM&A are better in the sense that they lack sales. What I mean is that most of the speakers at CalJam and many other seminars, as inspiring, informational and fun as they are to listen to, usually have a hidden agenda – they want to sell me something. That’s what’s different and one of several reasons why I stayed with PM&A as my practice management guide, and why I’m excited to now be a part of their team. The people working at PM&A are sincere about helping doctors. It’s congruent with what I know about being an exceptional doctor -the focus has to be on helping patients.

I teach a class around the country for doctors called Reclaim the Joy of Practice, based on my book of the same name (www.reclaimthejoy.com), for content, I’m always on the lookout for exceptional Doctors and their wisdom. I bumped into Dr. Gerald Clum, president of Life West Chiropractic College at CalJam. Listen to his brief message in response to my question “What is the most important thing chiropractors can do to be more successful?”  http://www.youtube.com/watch?v=mupb_EteQCg.

If you are a doctor, I ask you – “How can you apply Dr. Clum’s message today?”

And for the rest of you – “Can you please try to make everything fun, even if it’s work or school?”

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It took 60 Minutes to become a Chiropractor

Posted by admin March - 15 - 2010 - Monday Comments Off

My transformation stared in 1980.

It was a brisk fall evening, and I was sitting at my kitchen table studying Organic Chemistry.  I was in my second year of College, attending the University of WI- Milwaukee, following a pre-med program.  In the next room, the TV was playing and here is what I heard that changed my life “Tick, tick, tick, tick, tick. Are you having problems with your health? Are you frustrated after seeing medical doctor upon medical doctor, perhaps having spent thousands, and still not gotten an answer to your health problems? Well, let me introduce you to the new doctor on the block, one that uses no drugs, no surgery, is less costly, and has many satisfied and loyal customers. These doctors use nothing but their own two hands – these are Chiropractors, and their following is rapidly growing. This is Morley Shafer, and I’ll tell you more on this episode of 60 Minutes when we come back.”

And then a drug commercial came on! (Just kidding about that part.)

But that caught my attention enough to walk away from the Organic Chemistry book (happily) and sit down in front of the TV. I had never seen nor heard the word chiropractor before that.

The 60 Minutes show went on with interviews of Chiropractors and their patients extolling the benefits of the hands- only treatment, and explaining the principles behind chiropractic. The concept, that the body is essentially self healing unless some type of interference blocks it, made a lot of sense. They called the concept “vitalistic” and it seemed to make more sense than the traditional “mechanistic” (mostly cover symptoms with drugs) concept that I was being taught in pre-med.

In vitalistic thinking, the belief is that there is a God given inborn intelligence that controls, coordinates, and enlivens the human body. This holistic healthcare approach is to detect and then reduce or remove the interference that blocks or impedes the vital force.

Heck, at that age (22) I thought it was  only cute girls that in-livened me!

This fresh, new, and logical approach to health really caused a stir inside me, so the next day after the organic chemistry exam, off I went to the college library to look up chiropractic. It took me awhile to find the correct spelling. Ha-ha.

Unfortunately, all I found were 4 books, and they were all critical of the profession and science of chiropractic, just like the medical doctors that were interviewed at the end of the 60 Minutes segment on chiropractic.

Being blessed with a wonderful gift of discernment, I kept searching and found some amazing facts like: chiropractors were licensed in all 50 states, their training totaled more classroom hours than the standard medical training, their malpractice insurance rates reflected the lower risk than medical care for the same condition, and most importantly patients generally loved their chiropractors.

Upon expressing my new interest to my pre-med colleagues I was laughed at and shunned.  Upon expressing my new interest to my grandmother, I was encouraged, and introduced to a friend of hers, who had been a chiropractor for 30 years, Dr. Henry Zastrow in Milwaukee, Wisconsin.

Thank God for family!

The rest is a long love story, with chiropractic, holistic health and a natural lifestyle.

Dr. Tom treated many children with holistic methods like chiropractic

I can’t wait to share the rest with you!

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Winter sports – great for our wellness, important for health

Posted by admin March - 9 - 2010 - Tuesday Comments Off

Wellness in winter? Perhaps you thought it was a time for hibernating.

      My son and I just returned from a long weekend of cross country skiing and ice fishing. The temperature was between 15-25 degrees each day and it was wonderful.

 Wonderful, some will ask? Absolutely. Don’t equate cold with bad. Cold is a range of temperature not an emotion or mood. Winter can and should be a fun filled season like any other. The key to enjoying it is to adapt and modify for the conditions. And don’t forget that you can use winter as a good excuse to enjoy some indulgences like hot chocolate. (Yes, this “down-to-earth” doctor  says it’s ok to have hot chocolate in moderation.)

     So, we spent a lot of time each day outdoors (but not just because of the hot chocolate).

   On Thursday, we first arrived to find a very “cool” accommodation. The heat was off when it should have been on. So, I got the furnace working and built a big fire in the woodstove.  Knowing it would take a few hours to warm the place up significantly, we decided to go to the local library where I could catch up on some reading and my son could get a jump on some homework. We also picked up a pizza and some salad for supper – a good nutrition compromise.

   I always insist on some type of greens with foods like pizza. I hope you do too!  That’s the holistic lifestyle in me. So often I observe people and families having pizza and nothing else, except perhaps soft drinks. This concept of making wiser food choices is one of several healthier concepts I explain in my book: Whole Health Healing –The Budget Friendly Natural Wellness Bible for All Ages. In the chapter called Enjoying Eating, I explain how making just a few wiser choices go a long way in both weight management and general health. This practical way of healthier eating that I support, is one of several reasons that people label me “the down-to-earth” doctor.

   The next day, we headed off to a local lake I’ve been wanting to fish for a long time. We drilled a hole in the ice and found it to be nearly three feet thick! Great arm exercise. Soon, we caught a few bluegills and perch, but unfortunately, nothing worth keeping.

    But the sun was shining, the pureness of the sparkling white snow, and the excitement made for a wonderful outing.  Some might think or say “Burrrrr!”, but I strongly believe that type of labeling is one of many traps that contribute to obesity and overall poor health. You can escape the trap by taking the attitude that each day is a gift, especially each day’s outdoor activities, and enjoying them in any way you can even if it means bundling up.

   On Saturday, we donned our cross country skis and headed out on the lake. The wind was brisk to say the least, but it didn’t take long to feel some heat when we started moving along. I’ve been cross country skiing for nearly 35 years and never tire of it. I still have the same skis! In Chiropractic College, I remember one of the professors explaining how the cross-crawl pattern of limb movement in this type activity causes improved brain activity and stimulation. Now that’s my kind of a high! Don’t miss out on it.

      There’s a chapter in my book called Exercises That Really Work – And Those to Avoid, here I demonstrate and propose that if it isn’t fun, it won’t get done.  I watched thousands of my patients in the 25 years I practiced chiropractic that struggled with purchasing exercise equipment, joining health clubs, and the self discipline of doing calisthenics. The conclusion I arrived at is this – that kind of approach to exercise fails miserably most of the time. The solution is to participate in fun, outdoor activities regularly, your entire life, and have a variety to choose from for different seasons.

   Strive to do so each and every day, settling for no less than 3 times weekly, even if it means bundling up in the winter.  That’s another step to having a holistic lifestyle. Even better, enjoy it with somebody you love.

   And don’t forget the hot chocolate!

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My Inner Voice Speaks Health

Posted by admin March - 3 - 2010 - Wednesday Comments Off

Here’s my story – I think this will help you.

A few years ago I stared waking up at 2-3 AM. I had long been a good steady and sound sleeper, usually in bed by 9 PM and up by 6AM. This early awakening was quite consistent after it started. At first I thought I had some health problem because I was trained to recognize that as a potential sign. But everything checked out Ok.

There’s a lot of junk on TV at 2-3 AM!

So after a few weeks of this, I started paying closer attention. A pastor told me not to fight it, that the next time it happened just sit quietly, and say a prayer asking essentially “I’m here and willing, what’s up God?”  I was shocked to find that there were amazing words in my head, words about health, healing and wellness. At first, when I became aware of this, I thought I must be going nuts because I had heard that crazy people claim to hear voices. But the words were not really voices. They were just words and they were there. Kind of like when you have a musical tune in your head, but your ears are not hearing it – your brain is.

Maybe you’re starting to think I’m nuts! LOL.

I told my dilemma to a few people I knew I could trust. One of them  gasped and said, “Oh my, you are supposed to be a writer!”

She went on to tell me that most successful writers get their material that way – they wake up with it.

“Can’t be” I responded, “because I failed at writing in school, had lousy grades in grammar, had never written anything significant, already had a successful career as a doctor, and best excuse of all – I don’t even know how to type!”

I’m an expert at denial, so off I went during my usual doctoring thing, still waking up with incredible health information on or in my mind that could help millions. Until………

On a beautiful February afternoon my daughter and dog and I decided to take a snowmobile ride (Yes, my dog like to ride on a snowmobile). We drove out to our frozen pond where we’ve driven our snowmobile many times. As we slowed down and made a turn, I felt the back of the snowmobile drop. I gunned the engine to get out of there, but it was too late. Within 2-3 seconds the three of us were up to our necks, floating in icy, and 12 foot deep water.

Our pond in summer

I immediately grabbed my daughters coat with one hand, and with my other hand hung onto the ice shelf. I boosted her out with all my might. She crawled away screaming as I screamed also, telling her to “Go tell mom to call 911!”.

Next, I boosted my dog Lou out who was whimpering. Then I attempted to get out of the death trap by getting my elbows up on the ice shelf, digging my finger nails in with all my might. As I managed to just get my chest on the ice, it broke again and down I went, this time up to my eyeballs! So I tried again on another side of the ice shelf, and by the grace of God and with the boost of angels I slowly wiggled my way up and out. As I crawled across that ice with bleeding finger nails, I knew my world was going to change.

It was the most terrifying experience I’ve ever had. I had an unpleasant tightness in my chest for weeks after that, and I still feel that tension whenever I describe the ordeal, even now as I write this and wipe the tears from my eyes. But it has changed my life forever.

The very next morning, still shaking, I sat down at the typewriter and started to peck out, with my two fingered typing style, the words in and on my mind. They poured out like water over Niagara Falls, within a short time I’d written several manuscripts. The first one is now officially published and already a hit – Whole Health Healing: The Budget Friendly Natural Wellness Bible for All Ages. You can order it securely from this web site.

I feel strongly that the near drowning experience was a wake-up call, it was God giving me a second chance for me to put my knowledge, experience, and inspired words to use to empower people to make wiser healthcare decisions. To my complete surprise, I am now a full time advocate of holistic health. I sold my practice. Every week I do several radio interviews, speaking engagements, and article submissions. I love every moment of it, even when it gets frustrating. My first book is fast growing in demand, and I’m polishing up several more to follow.

There you have it. I feel good about what I’m doing. I’ve learned to pay attention to directions from what I believe is my Holy Spirit guiding me.

Are you paying attention to the things that happen to you, considering that they may be directions from a higher power? If you’re not, you’ll lead a very stressful existence. I hope it does not take a terrifying dunk in icy water for you to take action!

By the way, have you seen my other popular blogs: http://www.wholehealthhealing.com, and specifically for doctors – http://www.reclaimthejoy.com.

If you wish to comment you can click the contact button above.

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The “Down-to-Earth” doctor?

Posted by admin March - 3 - 2010 - Wednesday Comments Off

The “down-to-earth” doctor? What the ….?

I didn’t pick the name – “down-to-earth-doctor”. Honestly, it’s what I heard frequently from people who get to know me. At first I didn’t like it. Most of us doctors have over inflated egos you know, so we like big, complicated, and sophisticated titles associated with our names. I’ve got doctor friends with titles like “orthopedic spine specialist” and “ortho-molecular pediatrician”. So why did I have to end up with “down-to-earth-doctor”? Because that’s the real me.

Who am I? Well, this morning as I write this I’m sitting next to my wood burning stove with my dog sleeping at my feet. I just drank a big glass of tomato juice that I made last fall from my garden tomatoes (don’t worry I’m not a vegetarian nor do I encourage it.). And when I’m done writing this I’m going for a walk. Know me yet?

The wood stove is making my right side warm, but my left side is cold (I live in an old but lovely drafty farm house). Know me better?

I just sent my three kids off to school, and my wife off to an exercise class (life is great), but only after frying up some eggs for them from my own chickens (life is even greater). Understanding me?

Soon I’ll be picking up the phone and participating in a radio interview. They’ll be asking me about my book, Whole health Healing and my holistic lifestyle (when you’re different everybody wants to know how and why). Just like you do.

As I write this, I’m feeling guilty because I’m typing with my laptop on my lap (isn’t that why they are called laptops?), and that’s not ergonomic. I’ll need a chiropractic adjustment soon if I keep this up! Both the improper position and the guilt cause spinal subluxations (misalignments). Guilt also you wonder? Yep, and I’ll write more about that in the future. But, are you getting a feel for me?

And I’m typing this with two fingers just like I’ve done with all 7 of my books because, well, …….it’s a long story! Got me now?

Don’t worry, I’ve got or had all the years of college (too many), degrees, awards, reputation, huge practice, thousands of patients, mountains of student loans, and a long resume of accomplishments. But you know what, none of that allows me to help people as much as being “down-to-earth”. A lady complimented me yesterday when she said, “your down-to- earth” nature allows you to relate to people better than any doctor I’ve ever met.”

I struggled with finding “my brand”. I listened to a lot of marketing experts as I was trying to figure out what to do with my book, and they all said you gotta have a brand. After considering all kinds of brands and envying those of others, I finally got my answer – it’s what people are saying about you, nothing more nothing less. That wisdom came from my friend Susan Northey, a branding and marketing genius in Milwaukee, Wisconsin. Thank God for friends like that!

I’m good with that title, the “down-to-earth doctor”. That’s me.

What is your brand?

By the way, have you seen my 2 other web/blog sites?

For the general public - http://www.wholehealthhealing.com.

Specifically for doctors – http://reclaimthejoy.com.

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